Event recaps - COD League
Account: Call of Duty League — Activision
The ask: Raise awareness for live CDL events during event weekends, encouraging live attendance to future events.
The concept: Create hype during event weekends with cinematic recap videos, with turnarounds from shooting to posting of 6 hours. Turnarounds from filming to delivery were under 6 hours. Spots aired on broadcast and posted to CDL social channels.
My responsibilities: Concept, on-site producing, creative oversight, and social copy
Fun fact: I was the only one on the production who knew every player, so I got to stand over a lot of shoulders every weekend.